Behind the brand

The story

Portia was founded by Konrad Åkesson in 1924. Konrad had a huge passion and knowledge of fashion and fabrics, current materials and trends. His warmth, style, perceptiveness and impeccable service were a part of the magic, but above all, he was our grandfather and great grandfather. We take great pride in keeping our heritage and Konrad’s legacy alive, and moving forward we intend to take Portia into the future. We are Swedish at heart, but our vision is global.

The craftsmanship

The products are made by some of the most talented artisans in the world and includes all the components and accessories to make an outfit complete. We are very fortunate to be one of the few remaining fashion houses who know how to do things the old-fashioned way and value our long tradition of quality craftsmanship. This means that we can successfully let the old meet the new, and make them blend – in our materials, designs, and in everything we do.

The quality

We carefully select the materials used to construct our collections. We use natural fabrics such as silk, cotton, wool, and linen, but also new options such as modal. We source our high-quality Italian silk from the same producers that work with other notable international fashion houses and all our leather products are made from genuine or full grain leather from Italy and Portugal.

The style

We have a long history of men's fashion, starting off with Konrads great sense of fashion and fabrics, current materials and trends. Our brand is unique with its story and we want this to be reflected in the patters, colors and the fabrics of our products. We combine a retro touch with a boldness in colors and patters. Our products are playful and adapted to the current trends, yet always anchored in our history.